There are several reasons which tell you why you need a website even if your business is small scale or you are not selling any product online.
Top 10 reasons are listed below:
- Your business is Open to the World 24 x 7, 365 days a year
- It's your Online Brochure / Catalog that can be changed at anytime
- You can reach New Markets with a global audience
- Improved Customer Service with quick enquiries and response
- Present a Professional Image
- Sell Your Products
- Promote Your Services
- Gather Information and Generate Valuable Leads
- Provides Instant Gratification
- Great Recruiting Tool
Do I need a Static or Dynamic website?
Dynamic vs Static - which website format is best. Well, to be honest, not everyone needs a dynamic website and should read these next few sentences when considering which way to go.
Dynamic websites are very powerful and easy for you to use. Briomatrix dynamic websites allow you to edit the website content. However, the additional functionality of a dynamic website (CMS) also creates more variables that need to be considered when building and maintaining your website. These variables require extra work and make the design more expensive. If you are not planning to update the information on your website any more than three times a year, for example, it’s not really worth investing the extra money in making the website dynamic. Another positive note about a dynamic website is the ability to create richer, more extensive website features. The features of dynamic websites is far more flexible than a static site.
Advantages of static website
- Quick to develop
- Cheap to develop
- Cheap to host
Disadvantages of static website
- Requires web development expertise to update site
- Site not as useful for the user
- Content can get stagnant
Advantages of dynamic website
- Much more functional website
- Much easier to update
- New content brings people back to the site and helps in the search engines
- Can work as a system to allow staff or users to collaborate
Disadvantages of dynamic website
- Slower / more expensive to develop
- Hosting costs a little more
Why is W3C compliance important for my website?
The World Wide Web Consortium, also known as W3C, is an international consortium with over four hundred members including all of the major search engines and many leading global corporation such as HP and Toshiba. It was set up in 1994 to develop international protocols and guidelines relating to the internet, and the setup of websites.
The guidelines set down by the World Wide Web Consortium deal largely with accessibility issues, and aim to ensure that any visitor to any web page can view it with whatever computer equipment they have, without any negative experiences.
Why is it important?
- Accessibility and improved user experience – with W3C compliant code your website will look and function consistently on any Internet device or browser used by your visitors.
- W3C compliant web design is, by nature, SEO friendly.
- It is a future-proof quality check – validation with W3C standards is one of the most effective ways to make sure that what works today will work tomorrow.
- Ease of maintenance due to compliance with standards that are globally recognized – creating Web pages according to a standardized coding style makes it easier to maintain your website.
On client request, Briomatrix creates websites which are W3C compliant.
Should I get my website Search Engine Optimized?
So what is the magic in the three letters – SEO? We will explain!
Search Engine Optimization (SEO) is the process of increasing user traffic on your website by improving site ranking for specific keywords and phrases in search result of popular search engines such as Google, Yahoo or Bing. With a search engine optimized site, your business gets noticed when it matters most. It attracts more people who are looking for precisely the products, services and information you provide. It is a systematic process whereby several on-site and off-site factors are worked upon to improve natural (or unpaid) ranking of a website compared to millions of competitors. To know more about our Search Engine Optimization (SEO) services, please click here.
What all do I need to setup my business on the internet?
First of all, you need to create a website which comprises of domain name registration, purchasing web hosting space, website designing, emails configuration, etc. Click here to know more about these services.
After that, to grow your business online you need to work on it’s Search Engine Optimization and Online Marketing. Click here to know more about SEO & Internet Marketing.
How can I start an eCommerce website for my business?
To launch an eCommerce website, you will first need all basic things which are required to put a business online and then you need online store related setups. To summarize, you will need the following:
- A Domain Name
- A Web Hosting Server (Suggested: Virtual Private Server or Dedicated Server Based on Linux)
- A dedicated IP address for your website and private SSL certificate
- A shopping cart script (Suggested CMS: Magento, Zencart, OsCommerce, Virtuemart, etc.)
- A payment gateway interface
- Shipping and Logistics service provider
- Product Catalog, list of products which you’re going to sell on your website. You can think about creating a list of products and their attributes such as SKU, color, size, weight, price, etc.
Which domain name extension should I opt for?
The answer is not as straightforward as you might think. If your website or business caters to the local community, such as a pizza delivery business, then it makes sense to get a country-specific domain. You actually benefit from having such a local domain because the people in your country know that they’re dealing with a local business, which is what they want.
What if yours is a site or business that can benefit from an international audience? Below are a few notes of information on your selection:
Of course, it is always better to own the domain name of your choice “myperfectdomain” even if it has an extension of “.net”, “.org” or some other country specific extension. Therefore, it is best to choose “myperfectdomain.net” versus an obscure name such as “mpd.com” just to use a .com extension. On a second note, “.net” and “.org” extensions are actually quite acceptable domain names. The “.org” extension actually describes the non-profit nature of an organization.
Some clients will only settle for a “.com” extension with a valid reason. They refer to the browser algorithms used to locate a website when a user simply types a name into the browser. The browser searches for a domain name “.com” before attempting “.net”. This will cause a viewer to be directed to your competitor’s site if you do not also own the “.com” extension. In addition, even if people do not rely on their browser to complete their URL typing, many simply assume a “.com” extension when they type a domain name. So for those businesses that choose a domain name with an extension other than “.com”, make sure you promote your business or website with the full domain name. Otherwise people will assume a “.com” extension and travel to the wrong place.
Will I get total ownership of my Domain Name?
Yes, at Briomatrix you will get ownership of your domain name. We provide full control of your domain name to you, which means you can transfer it anytime, you can point it anywhere, and you will always have the access to renew it.
What are the types of Hosting Plans available?
- Shared Web Hosting
- Reseller Web Hosting
- Free Web Hosting
- Virtual Private Servers (VPS) Hosting
- Dedicated Hosting
- Colocation Hosting
- Cloud Hosting
- Clustered Hosting
To know details of each of them, please contact us.
Which web hosting plan is best for my website?
There are so many web hosting plans and packages available in the market, but which one best fits your requirement? Click here to know about different hosting plans to decide which best suits your business.
You can also contact us for further details and consultation on the best web hosting plan for your website.
Everyone offers me “Unlimited Hosting Package”. Is it really unlimited?
The Truth: Unlimited hosting is actually limited!
Think about it, the resources in our world is always limited – limited silicon, iron, aluminium; thus limited mother board, connecting cables, and computer RAM. Under such conditions, how is unlimited hosting possible? Is unlimited hosting for real? The answer is always a big NO!
So are you saying that unlimited hosting is actually nothing, but fraud?
No, we are not saying that unlimited hosting deal is completely fraud. Think about our banking system – you deposit your cash in bank and the bank guarantees you that your money will be safe with them and you can withdraw the money whenever you want. Now what if every bank customer rushes to the bank and withdraws his money? Do you think the bank can live up to their promises? Certainly not! ( as most cash is actually leased out in terms of housing or personal loans).
Back to our question about unlimited web hosting – hosting companies, just like banks, are actually betting the facts that most hosting users will only consume a small fraction of the hosting power at one time (just like most depositors will only withdraw a small amount of money at one time) . Such hosting companies with excessive hosting capacity (bandwidth pipes, computer servers, manpower, etc.) simply oversell those unused hosting by offering Unlimited Hosting.
However, there can be some unlimited features in an Unlimited Hosting Plan like emails, sub-domains, add-on domains etc.
What is SSL Certificate and is this required for my site?
SSL (Secure Sockets Layer) is the standard security technology for establishing an encrypted link between a web server and a browser. This link ensures that all data passed between the web server and browsers remain private and integral. SSL is an industry standard and is used by millions of websites to protect their online transactions with their customers.
An SSL Certificate helps you build trust towards your website, as by using it on your site you are passing the message to your visitors, including prospective customers, that you respect the privacy of their details.
You can do your online business remaining absolutely worriless of the security and confidentiality of your customers’ personal details. You gain an edge over your competitors by securing your site for safe transactions. As an SSL Certificate legitimizes your website and server, your visitors are able to trust you more. For all intents and purposes, an SSL Certificate ensures your visitors that you hold a serious, genuine intent doing an online business and thereby increases visitors’ response to your site to translate into higher sales.
If you have further question that is not mentioned here, you can talk to us about any aspect of your website design, development, setting up or changing your web site, web hosting or website maintenance or domain name registration, please contact us.